About Targa

The early years

Begining in 1996. the first four years of my early web career was spent as a freelance website designer, creating and maintaining websites for businesses in a range of different industries, and in September 2000 I was asked to join a multinational organisation who was putting together a core team of web designers to build and manage their international e-commerce websites.

My interest and personal involvement with electrical work continued throughout those years, and then when the Covid pandemic shook so many industries, I decided on a career change.

After some poor experiences with tradesmen who had done some work for myself and some friends, I chose to re-train as an electrician, focusing mainly on domestic installations, initial and periodic testing, etc.

However, despite my intentions to make the switch to an electrician full time, I was still being asked to build websites for small business owners, and I realised that website creation is really when my focus should remain.

But I could also see the value of electricians having a website, because, even though many already have Facebook pages, standing out amongst fierce local competition is can be really difficult.

I also realised than not everyone in the trades has the time or desire to write good quality content for their website, or provide quality photos, etc., to make their website stand out. I knew that I could help, and so I decided put my skills and knowledge to good use and build affordable quality websites for electricians.

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Web design and electrical experience in partnership

The electrical training and qualifications, coupled with hands-on experience on the tools provided a useful insight into why people need a qualified, experienced electrician for installation, modifications, testing and fault finding.

It also provided some great ideas for website content, and how you as electrician, can not only provide a service to your clients by educating them in some of the ways described below, but it also shows that you know your trade and can be trusted!

So besides showcasing your own business, why not also offer advice that people might be searching for, such as:

• How to test an RCD, and how often the test should be carried out.
• Why it's important to select the correct size fuse for the appliance it’s attached to.
• What IP ratings mean, so people can choose the right lighting and other equipment for the environment it will be used in.
• Fire hazards due to faulty equipment, appliances, and wiring.
• Why overloading extension leads, especially those plugged into timers around the Christmas period, should be avoided.

The fact is the people look for information, advice and answers to questions, and if they don't find it on your website, they'll continue their search elsewhere!